The Business Plan: Building Your Agricultural Business Plan

Your Step-by-Step Guide to the Semester Project

🔹 Section Breakdown:

1. Choosing Your Business Idea
   (Canvas Assignment 4.0 – Part 1)
   → Students select a viable ag business concept to guide the plan.

2. Selecting a Business Structure
   (Canvas Assignment 5.2 – Part 2)
   → Students determine legal structure and justify their choice.

3. Writing the Company Overview
   (Canvas Assignment 5.3 – Part 3)
   → Company summary, mission, history, structure, and team.

4. Describing Your Product or Service
   (Canvas Assignment 5.4 – Part 4)
   → Opportunity, product description, pricing, and key players.

5. Conducting Market Analysis
   (Canvas Assignment 5.5 – Part 5)
   → Industry research, target markets, competitors, and SWOT.

6. Developing the Operating Plan
   (Canvas Assignment 5.6 – Part 6)
   → Operations, sourcing, payments, technology, staffing.

7. Writing the Executive Summary
   (Canvas Assignment 7.1 – NEW)
   → High-level snapshot written last, but appears first.

8. Creating Your Marketing & Sales Plan
   (Canvas Assignment 7.2)
   → Messaging, promotion strategies, and sales approach.

9. Financial Planning
   (Canvas Assignment 7.3)
   → Start-up costs, profit/loss projections, break-even.

🧾 Also Included:

• ✅ Final Steps – Summary of submission and presentation assignments (Assignments 8.0, 8.1, 8.2)

• ✅ Checklist – At-a-glance summary of required plan components

• ✅ Reflection Prompt – Helps students deepen learning as they go